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AER / coastal running
Summer collection · Draft 1
Find your wild pace.
Coastline · Instagram · Playful
Introduce AER running shoes to runners who find their rhythm outside.
Coastal runners / Editorial · Revision 1
131k
Reach
3.6%
CTR
2.1%
Conversion
14-day mock forecast
Campaign Brief
Introduce AER running shoes to runners who find their rhythm outside.
Target audience
Coastal runners
Everyday athletes
Weekend explorers
Channel
Instagram
TikTok
Email
Tone
Playful
Warm
Confident
Visual style
Editorial
Studio
Minimal
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